Never seen the sun so all the colours of the toy and the box as bright as they were 25 yrs ago. Obviously in mint condition with the certificate and letter. It has been in the box on top of my wardrobe for 25+ yrs. In December 2022 when Oleg & Ayana died out, an advert shows Aleksandr & Sergei at an airport to collect Aleksandr’s Australian nephew, Carl, who turns out to be a wombat. A new slogan, "Don't Wombat it, Meerkat it.", debuted along with this advert, with subsequent adverts showing Sergei suffering from various mishaps as a result of Carl's bumbling. Lifelike Tag Meerkat Suricata Suricatta Emulational Animal Cute Stuffed Doll Soft Plush Toy Kid Girl In May 2018, Aleksandr and Sergei performed a rendition of Barbra Streisand's " Don't Rain on My Parade", from the film Funny Girl, to promote the Meerkat Movies campaign.

Since the launch of Meerkat Movies, only Aleksandr and Sergei regularly appeared in the main television advertisements, though the Meerkovo characters continued to feature in the Coronation Street sponsorship bumpers after 2018. [ citation needed] a b Jones, Sam (24 October 2010). "Compare the memoir: insurance meerkat's life story on sale". The Guardian. ISSN 0261-3077 . Retrieved 17 May 2023. Patterson, Anthony; Khogeer, Yusra; Hodgeson, Julia (2013). "How to create an influential anthropomorphic mascot: Literary musings on marketing, make-believe, and meerkats". Journal of Marketing Management. 29 (1–2): 69–85. doi: 10.1080/0267257X.2012.759992. S2CID 144548527 . Retrieved 1 March 2022. In December 2018, Auto Sergei, an animatronic meerkat, was introduced, to make life "simples" and then was upgraded for credit card use. He featured in adverts where Aleksandr acts like a CEO for a big company, while Sergei takes on a similar appearance to Steve Jobs in some adverts.Leigh, Rob (20 November 2012). "Meerkat mash up! Watch Aleksandr Orlov and pals perform Coronation Street theme tune in YouTube viral smash hit". mirror . Retrieved 10 July 2023. Compare the Meerkat toy alexander/Alexandr - In Box With Certificate. Box damaged but item itself in good condition

To celebrate the 40th anniversary of Star Wars in April 2017, another two new meerkat toys were released featuring Aleksandr in a Luke Skywalker outfit, Sergei in an Obi-Wan Kenobi outfit. From the movie Beauty and the Beast meerkats Oleg as the Beast and Ayana as Belle appeared on the shelves. In the Christmas of 2017 and early 2018, an advert featured Oleg in an BB-8 outfit. All toys were not released again after May 2018, although a toy with Oleg in pyjamas was released in September 2020 based on an advert where Oleg and Ayana won’t go to sleep. In April 2023, two new adverts were released. The first was VR, which features Sergei & Carl playing with virtual reality headsets whilst bumping into themselves. The second was Washing Machine, which saw Carl cleaning Aleksandr’s coat in a washing machine. He then takes it out and gives it to Sergei. However, much to Sergei's dismay, the coat had shrunk in the wash. In 2013, researchers at the University of Liverpool hypothesised that the mass appeal of the marketing campaign was due to the campaign's successful amalgamation of narrative tropes from Russian literature, comedy literature, and adventure literature. [18] Impact on other marketing campaigns [ edit ] Monkey, another popular anthropomorphic animal used in British advertising on products such as PG Tips and ITV Digital since 2001. In March 2016, To mark the launch of Batman v Superman: Dawn of Justice two new meerkat toys were released featuring Sergei in a Superman outfit and Aleksandr in a Batman outfit. In December 2016, two more toys were released as limited editions featuring Oleg as Olaf and a new character Ayana as Elsa from Disney's Frozen.a b "Unveiled: Author who ghostwrote a meerkat's memoir". The Independent. 30 October 2010 . Retrieved 17 May 2023. Campbell, Tina (25 December 2014). "Compare The Meerkat: And the character leaving the ad series is..." Metro . Retrieved 13 July 2023. In February 2022 the company withdrew adverts from being shown during news broadcasts following the start of the Russian invasion of Ukraine stating that it had reviewed its media plan and wanted to avoid the adverts appearing near news on the invasion to ensure that the company was being sensitive to the current situation. [12] However, they still air rarely sometimes on news broadcasts, and they still air regularly outside of news broadcasts. In addition to the seven main characters, there have been limited releases of the school teacher Maiya in a spy outfit, and baby Oleg in a safari outfit. [24] [25] For help and information for health, accessibility or financial issues please visit our Customer Support Hub.