In the late 1980s, starting in 1987, before "the animal" was featured in the advertiments, a series of advertisements with the slogan "Get Your Teeth Into A Peperami" aired instead. He is also unafraid of injury, mutilation, or even getting eaten, as seen in certain ads that he stars in. In 2003, in an effort to retain appeal with a more health conscious market, Unilever worked to revise the Peperami formula to produce a product with a reduction in fat, saturated fat and salt content. He also has a self-destructive side to himself, as, in one ad from the 1990s, he ate off his own arms. The ads were directed by Pierre Bertrand and produced by creative agency BSUR and production company Not To Scale Amsterdam.

Peperami Sarni - A handheld snack with sausage, tomato sauce, and cheese, wrapped in soft bread, Introduced 2004. Peperami may be interpreted as a portmanteau of the words "pepperoni" and "salami", but the company does not want the product to be misunderstood as a combination of these different meats. The company decided to attempt to sell the shipment to the UK market under the brand name 'Peperami'.Although the information provided on this site is presented in good faith and believed to be correct, FatSecret makes no representations or warranties as to its completeness or accuracy and all information, including nutritional values, is used by you at your own risk. You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included. Vegerami - Launched in 2022, a vegetarian version of the classic Peperami sausage stick, made of a blend of pea and wheat protein with peppery herbs and spices to recreate that signature spicy flavor. All trademarks, copyright and other forms of intellectual property are property of their respective owners. Peperami Pork Juice - The juice is a blended mix of alfalfa sprouts, acorns, truffles and beetroot, which are the nutritional ingredients usually found in pig feed.

We track calories and 7 key nutrients - carbs, sugar, fibre, protein, fat, saturated fat and sodium. In addition, the brand has launched several stunts to create media pick up around the mascot – both pork and beef. While every care has been taken to ensure this information is correct, food products are constantly being reformulated and nutrition content may change. The anthropomorphised sausage stick was created by Lowe and introduced in a 1993 television advertisement, accompanied by the strapline “Peperami, it’s a bit of an animal” (or some variation thereof). Peperami and Cheese Snack Box - A new snack box product with original flavour Peperami salami sticks and pieces of mild white cheddar cheese.

The Cheezie variant never had a slogan, instead the cheezie character DJ Cheezie (voiced by Lenny Henry) would normally say something (Usually Any Hotter, I'd be Fondue) next to an image of the snack and 'New! Get a protein Kick with Peperami: When hunger strikes, you’re gonna need a proper protein-y snack to give you the energy to get through the day! In yet another instance, he moisturizes himself with applesauce before turning on a garbage disposal and jumping into it to "exfoliate".

Peperami is a pork salami sausage snack manufactured by Jack Link's in Germany and sold in the United Kingdom. Our mission is to be one of the UK's most trusted and respected companies for purchasing quality products. Pork, iodised salt (salt, potassium iodate), dextrose, spices, flavour enhancer (monosodium glutamate, disodium inosinate, disodium guanylate), preservative (sodium nitrite), beechwood smoke. According to Unilever, it was first shipped to the UK by accident in a container which was supposed to be carrying pâté. The product is marketed as The Spicy Meat Snack with the slogan "Peperami: It's a Bit of an Animal".

Later on, two variations were introduced; One with mini chorizo sausage sticks and pieces of white cheddar cheese, and another with original flavour Peperami sticks and cheese-flavoured corn puffs. With the introduction of Peperami Classic Beef, a beef-based, bull-horned counterpart to the Animal with a macho personality and wearing cowboy boots, ostensibly named Beef, has also come onto the scene.