Hall, James (28 March 2011). "AG Barr profits rise as Russia gets a taste for Irn-Bru". The Daily Telegraph. Archived from the original on 24 February 2016. Elvis Costello references Irn-Bru in his song ‘The St Stephen’s Day Murders’, with the lyrics: ‘There’ll be laughter and tears over Tia Marias, mixed up with that drink made from girders.’ This section needs additional citations for verification. Please help improve this article by adding citations to reliable sourcesin this section. Unsourced material may be challenged and removed. ( November 2021) ( Learn how and when to remove this template message) McCowan's also produced Irn-Bru Bars, chewy, fizzy, bright orange confectionery bars which taste strongly of Irn-Bru, though production ended in late 2005. Irn-Bru sorbet is available in some speciality ice cream shops in Scotland. [62] Irn-Bru and others [ edit ] Other than soft drinks, they also produce Irn-Bru Bars and other bright orange confectionery bars. All these products have a very strong Irn Bru taste. They even have Irn-Bru sorbet which is available in some speciality ice cream shops in Scotland.

Irn-Bru ad leaves bad taste". BBC News. 30 July 2003. Archived from the original on 7 February 2018 . Retrieved 6 February 2018. Designed in 1969 as the Barr tartan, by Howe design, it was updated in 1996/97 and redesigned by Kinloch Anderson with the name changed to Irn-Bru tartan. The standard Irn-Bru distributed in Canada also contains the "Not a source of iron" disclaimer on the label. Irn-Bru is a Scottish carbonated soft drink. It is described as Scotland's other national drink after whisky. Irn-Bru is pronounced iron brew. It is produced in Westfield, Cumbernauld, North Lanarkshire since they move from their Parkhead factory in 2000. The drink is produced by A.G. Barr of Glasgow.

Bolger, Andrew (9 September 2011). "EU reprieve for Scottish soft drink Irn-Bru". Financial Times. Archived from the original on 28 July 2017 . Retrieved 5 May 2017. (subscription required) Brabbs, Cordelia (20 April 2000). "Irn-Bru to air first TV ads in England". Campaign. Archived from the original on 29 January 2018 . Retrieved 13 November 2021.

Huge and very strong, the Clydesdale horses were able to carry around 60 to 70 dozen bottles which weighed about three tons. A Irn-Bru poster which featured a cow and the slogan "When I'm a burger I want to be washed down with Irn-Bru" attracted a record 700 complaints, while family values campaigners were outraged when an advert showed a young women in a bikini holding a can and saying: "I never knew four-and-a-half-inches could give so much pleasure." of the funniest Irn-Bru TV adverts". Scotsman Food and Drink. 18 November 2015 . Retrieved 1 August 2021. Britvic, A.G. Barr merger deal collapses". Reuters. 11 July 2013. Archived from the original on 9 February 2019 . Retrieved 5 July 2021.In Hong Kong, Irn-Bru can be found in selected Wellcome supermarkets, in and around areas where the expatriate population is significant such as the Sheung Wan and Central districts. Are Irn-Bru supermarket budget-friendly dupes just as good as the real thing? giant". Aberdeen Press and Journal. 9 July 2022 . Retrieved 22 March 2023. saw the introduction of the current logo, conveying "strength" and an "industrial feel", [26] and a new diet variant called Irn-Bru Xtra [27] [28] in different branding to the existing sugar free variety in a similar fashion to Coca-Cola Zero and Pepsi Max. In the early days of Irn-Bru, a long-running advertising campaign was undertaken in the form of ‘The Adventures of Ba-Bru and Sandy’ comic, lasting from the 1930s to the early 1970s. Food and Nutrition | Caffeine and Carbonated Soft Drinks". Health Canada. 27 July 2010. Archived from the original on 28 January 2012.

Imported Irn-Bru cans are found throughout Finland in some K-Citymarket locations and some independent stores. Irn-Bru was born and the rest they say, is history. 2. Barr's sells around 20 cans of Irn Bru every second A time line of Barr's Irn-Bru designs starting in 1901. Picture: ContributedThey compete directly with global brands such as Pepsi and Coca-Cola. The soft drink is popular for its bright orange flavour. It contains ammonium ferric citrate, sugar, caffeine, quinine, and 32 flavouring agents. Researcher David Leishman said evidence shows a drink called IRONBREW was first launched by a New York firm in 1889. Irn-Bru has long been the most popular soft drink in Scotland, with Coca-Cola second, but competition between the two brands brought their sales to roughly equal levels by 2003. [16] It is also the third best selling soft drink in the UK, [17] after Coca-Cola and Pepsi, outselling high-profile brands such as Fanta, Dr Pepper, Sprite and 7 Up. This success in defending its home market (a feat claimed only by Irn-Bru, Inca Kola and Thums Up; Thums Up sold out to Coca-Cola in 1993, and Inka Kola owners Corporación Lindley S.A. entered into a joint venture with Coca-Cola in 1999, giving up all rights to the name outside Peru) led to ongoing speculation that Coca-Cola, PepsiCo, Inc. or its UK brand franchisee Britvic would attempt to buy A.G. Barr. In November 2012 AG Barr and Britvic announced a merger proposal, [18] but in July 2013 the merger collapsed when terms could not be agreed. [19] Old small bottle of Irn-Bru Nilsen, Magne J. (2 June 2010). "MIF utsatt for sponsorbløff". Drammens Tidende (in Norwegian Bokmål). Archived from the original on 3 June 2010 . Retrieved 2 June 2010.